We love being asked for Free Coffee
As a telesales agent and barista distributor, you’ll often face requests for free samples from potential customers. As a roaster we encourage our baristas to experiment – While offering free samples of how they can create a blend – All our customers understand that, Creating a blend and labelling and posting is never free our sampling service, offers insight and value and can be a useful tool, it’s important to understand that these requests also provide a golden opportunity to gather valuable information, build conversations, and showcase the unique features and benefits of Blendly’s coffee system.
In this guide, we’ll walk you through how to handle free sample requests effectively and how to use the interaction to position Blendly as the perfect partner for their coffee needs.
Why Free Sample Requests Are Valuable
Free sample requests give you the opportunity to engage in meaningful conversations with potential customers. Rather than simply agreeing to send a sample, take this moment to ask strategic questions about their current setup. This allows you to gather essential information that can help you tailor the conversation, complement Blendly’s features and benefits, and position Blendly as a superior choice.
Key Questions to Ask
When a customer requests a free sample, use the following questions to gather crucial information about their current supplier and business needs:
- Current Supplier & Coffee Blend:
- What blend are you currently using?
- How satisfied are you with the quality and consistency of your current coffee?
- Machine Rentals or Purchases:
- Do you rent or purchase your coffee machines?
- How long is your lease or finance agreement for the machines?
- Are you locked into a contract with your current supplier?
- Business History:
- How long has your business been trading?
- Who is the decision-maker regarding your coffee supply?
These questions will provide valuable insights into the customer’s current situation, allowing you to personalize your pitch and highlight how Blendly’s features can meet their needs more effectively than their current supplier.
Presenting Blendly’s Features, Advantages, and Benefits
Once you’ve gathered information, it’s time to complement Blendly’s unique offerings. Blendly offers a range of tools and advantages that go beyond just providing high-quality coffee. Here are key features, advantages, and benefits to highlight during your conversation:
| Feature | Advantage | Benefit |
|---|---|---|
| Custom Coffee Blending | Tailored blends to suit individual tastes | Create a unique blend that differentiates your business |
| Revenue Sharing for Baristas | Baristas can earn revenue by becoming distributors | Build a passive income stream by selling custom coffee blends |
| Inventory Management System | Never run out of stock with predictive ordering | Ensures consistent supply, reducing downtime and missed sales |
| Global Bean Selection | Access to a diverse, global inventory of beans | Offer a wider range of blends, appealing to more customers |
| Low Carbon Supply Chain | Sustainable, eco-friendly supply chain | Reduce environmental impact and appeal to eco-conscious customers |
| Online Sales Platform | Sell your blend directly to customers | Expand your brand reach by offering blends for online purchase |
| Predictive Ordering Technology | Automated, accurate stock management | Always have the right amount of coffee in stock |
| Expert Support | Book time with Blendly’s experts | Receive guidance on creating the perfect blend and strategy |
Introducing the Barista Distributor Program
For businesses or individuals interested in growing their income, Blendly’s Barista Distributor Program offers an excellent opportunity to not only enjoy high-quality coffee but also generate revenue by selling it. Here are key talking points to discuss:
- Revenue Sharing: The Barista Distributor Program allows you to earn a commission by selling Blendly’s coffee blends to your customers. You can create your own signature blend and promote it through the Blendly platform. Learn more about the Barista Distributor Program here.
- Build Your Own Business: As a distributor, you can build your own coffee business, tapping into Blendly’s resources to grow your customer base and income. Whether you own a cafe or work as a freelance barista, Blendly gives you the tools to turn coffee sales into a profitable venture. Explore how to become a Barista Distributor here.
- Brand Ownership: By crafting your own blend and selling it through Blendly’s platform, you can establish your brand as an expert in coffee. Your customers can purchase your blend directly online, giving you an additional revenue stream.
How to Position Blendly’s Features Against Competitors
When handling the objection of a free sample, it’s essential to differentiate Blendly from other coffee suppliers and roasters. Here’s how Blendly’s system stands out:
- Customizable Blends: Unlike traditional suppliers, Blendly allows you to create and personalize your blend with beans from around the world. This flexibility gives you full control over your coffee offerings.
- Predictive Ordering: You’ll never run out of stock. Blendly’s predictive ordering system ensures that your inventory is managed efficiently and that coffee is always available.
- Revenue Generation: Blendly’s barista program allows you to sell your custom blend and earn revenue, making it more than just a coffee supplier—Blendly helps grow your business.
- Sustainability: Blendly’s low-carbon supply chain is an eco-friendly option that reduces waste and appeals to customers who value sustainability.
Handling Free Sample Objections: Key Script Points
Here’s a sample script to help you guide the conversation when customers request a free sample:
- Customer: “I’d like a free sample to try your coffee.”
- Telesales Agent: “I’d love to help you explore our coffee! Before we send out a sample, I’d like to learn more about your current coffee needs and how Blendly can best serve you. Can you tell me what coffee blend you’re currently using and if you’re renting or purchasing your coffee machines?”
- Customer: [Provides information about their current supplier, machine rentals, etc.]
- Telesales Agent: “That’s great to know! Did you know that with Blendly, you can create your own signature blend using our global inventory of beans? You can even sell your custom blend directly to your customers through our online platform, giving you an additional revenue stream. Plus, our predictive ordering ensures you’ll never run out of coffee stock. How does that sound compared to your current setup?” we can do that for the same price as your current blend in most cases – however over time once we understand your volumes we can save you money as well as help build your income
Conclusion
Handling free sample requests is not just about sending out a product—it’s about starting a conversation and understanding the customer’s needs. By gathering information about their current suppliers and positioning Blendly’s unique features and benefits, you can effectively handle objections and showcase how Blendly is a superior option. Use the tools and resources available through Blendly to demonstrate the value we bring, not just in coffee quality but in helping businesses grow and succeed.
to give you tools to create blends that are synonymous with you.
can take years to acquire and are founded on an understanding of how the factors such as soil type, climate and altitude contribute to the unique qualities of the bean and applying this knowledge to produce consistent cup profile through practice, trial and error. If you’ve never blended before, don’t be daunted, there is plenty of help out there for you.
(Coffee Tasting and Profiling System), where you’ll find a description of the bean, cupping notes and taste profiles. Armed with this knowledge, you can create your own 
Blending with Blendly couldn’t be easier. On our blend creator portal you’ll be able to add beans from the CTAPS and assign a percentage of the total blend for each bean. Don’t forget to make sure all the quantities add up to 100%! Once you’ve assigned beans to your blend, you can add a description and the best part – your blend name which will be printed on the pack. Coffee customization is our specialty and you can adjust your blend anytime.
platform, you’ll be given a link to your unique coffee blend that you can share with friends, family, and colleagues for them to enjoy. Do ask them for feedback and please do share it with us on our 
Blendly the commercial 
The Coffee Corner and the team have enlisted Blendly, the commercial 
through the Scottish Highlands? – Giving a Relaxing atmosphere to start the Uk’s first Zip Trek Adventure Park based on Alvie Estate near Aviemore! In the heart of the Cairngorms National Park, our Zip Trek is made up of 14 zip wires over a 2km course, with zips starting off nice and easy and get bigger and faster as you go along the course with the last big one at 550m long at 40mph!
commented on The Coffee Corner in Aviemore is one of the favourite destinations when travelling.
And coffee is no exception, The Coffee Corner was able to develop their coffee working with Blendly, the company specialises in developing Speciality coffee blends that are unique, and transparent and it allows us to better deliver a great coffee and also help coffee shop owners manage their fresh coffee deliveries as well as give a total customised solution allowing customers to take the coffee blends home as the products are created and branded for the individual coffee shop owner .
According to coffee shops in the UK, Britain’s coffee shop culture is full of beans. The UK coffee shop market has enjoyed its biggest period of growth since 2008. Over the last five years, the market rose by 37%, up from £2.4 billion in 2011 to reach an impressive £3.4 billion in 2016. What is more, between 2015 and 2016 sales increased a spectacular 10.4% – the biggest year-on-year boost witnessed in the last five years.
manage inventory across all the sales channels, – The Company provide Commodity based planning as well as Logistics, Distribution and Inventory management as well as developing new analytic to help chains better plan and manage footfall. “Britain’s appetite for coffee shops continues. Much of the growth we’ve seen in recent years is driven by habitual coffee drinkers and the continually increasing number of coffee retailers that are now ubiquitous on British high streets
According to Mintel The UK consumers’ love of coffee shops, for some, the draw of the kitchen remains too tempting. Half (51%) of coffee drinkers prefer to drink hot drinks at home rather than out-of-home, including 55% of men and 47% of women. – The opportunity to drink and post your own coffee blend has much appeal to coffee customers. Creating your own coffee and developing your own coffee blend for your customer , is part of developing your business and your supply chain to be unique to the people that you serve as most companies now understand that there is no one size fits all when it comes to developing your products and services and extending the possibilities of extending this service from the coffee shop to your customers kitchen offers greater opportunities in building trust and developing better services based around customer choice.
customer , is part of developing your business and your supply chain to be unique to the people that you serve as most companies now understand that there is no one size fits all when it comes to developing your products and services and extending the possibilities of extending this service from the coffee shop to your customers kitchen offers greater opportunities in building trust and developing better services based around customer choice. The fact that half of coffee drinkers prefer to drink hot drinks at home could suggest that the range of beverages for at-home consumption may, in fact, be so well-established in the retail channel that more consumers can now recreate the coffee shop experience without having to leave the comforts of home.” And it offers coffee shop owners the opportunity to develop there retail channels into this highly engaging marketplace.
and a half hours working from a coffee shop every week and it’s not just start-ups or self-employed workers doing so.‘We each spend an average of £2,160 a year working from coffee shops – but we close business deals worth £14.5bn to the UK economy’ Findings from the research included:
what might be a common assumption that the self-employed may be more partial to working in a coffee shop, three in four employees in large-sized businesses (250+ employees) often decide to shun the office for the coffee shop, with the approval of their bosses no less.
drink of choice? In a thoroughly UN-British turn of events, only 8 per cent of us choose a cup of tea to power our work. In fact, it is the Italian cappuccino that fires British business (26 per cent), closely followed by a latte (21 per cent).
Strangely comforting….
tended tour of the Highlands – or a group of locals looking for a Pleasant afternoon Lunch in the Perthshire countryside The The Tullybannocher Café is a destination not to be missed
coffee that allows The Tullybannocher Cafe guests to relax after a leisurely browse around the gift area and shop were you will find a variety of items; jars of preserves, picture frames, candles, soft toys, and wall plaques to make you smile.
Combination Travel and coffee shops have cropped up in all corners of the world.
While traditional brands are looking to grab more of the global industry for themselves, based on traditional methods of scale – with a movement towards mergers between large coffee manufacturers and roasters.
that in entrenched in the economics of scale, its ability to grasp the advantages of economies of choice, is being met by new types of organisations that are offering more transparent services.
etter understanding of taste and cost, – Today’s coffee customer understand more about the coffee and the Baristas that serve it
services and can advise the new type of Speciality coffee chain on cost and taste, – Blendly Services have been developed around the economies of choice allowing greater transparency around the coffee offering