We love being asked for Free Coffee
As a telesales agent and barista distributor, you’ll often face requests for free samples from potential customers. As a roaster we encourage our baristas to experiment – While offering free samples of how they can create a blend – All our customers understand that, Creating a blend and labelling and posting is never free our sampling service, offers insight and value and can be a useful tool, it’s important to understand that these requests also provide a golden opportunity to gather valuable information, build conversations, and showcase the unique features and benefits of Blendly’s coffee system.
In this guide, we’ll walk you through how to handle free sample requests effectively and how to use the interaction to position Blendly as the perfect partner for their coffee needs.
Why Free Sample Requests Are Valuable
Free sample requests give you the opportunity to engage in meaningful conversations with potential customers. Rather than simply agreeing to send a sample, take this moment to ask strategic questions about their current setup. This allows you to gather essential information that can help you tailor the conversation, complement Blendly’s features and benefits, and position Blendly as a superior choice.
Key Questions to Ask
When a customer requests a free sample, use the following questions to gather crucial information about their current supplier and business needs:
- Current Supplier & Coffee Blend:
- What blend are you currently using?
- How satisfied are you with the quality and consistency of your current coffee?
- Machine Rentals or Purchases:
- Do you rent or purchase your coffee machines?
- How long is your lease or finance agreement for the machines?
- Are you locked into a contract with your current supplier?
- Business History:
- How long has your business been trading?
- Who is the decision-maker regarding your coffee supply?
These questions will provide valuable insights into the customer’s current situation, allowing you to personalize your pitch and highlight how Blendly’s features can meet their needs more effectively than their current supplier.
Presenting Blendly’s Features, Advantages, and Benefits
Once you’ve gathered information, it’s time to complement Blendly’s unique offerings. Blendly offers a range of tools and advantages that go beyond just providing high-quality coffee. Here are key features, advantages, and benefits to highlight during your conversation:
| Feature | Advantage | Benefit |
|---|---|---|
| Custom Coffee Blending | Tailored blends to suit individual tastes | Create a unique blend that differentiates your business |
| Revenue Sharing for Baristas | Baristas can earn revenue by becoming distributors | Build a passive income stream by selling custom coffee blends |
| Inventory Management System | Never run out of stock with predictive ordering | Ensures consistent supply, reducing downtime and missed sales |
| Global Bean Selection | Access to a diverse, global inventory of beans | Offer a wider range of blends, appealing to more customers |
| Low Carbon Supply Chain | Sustainable, eco-friendly supply chain | Reduce environmental impact and appeal to eco-conscious customers |
| Online Sales Platform | Sell your blend directly to customers | Expand your brand reach by offering blends for online purchase |
| Predictive Ordering Technology | Automated, accurate stock management | Always have the right amount of coffee in stock |
| Expert Support | Book time with Blendly’s experts | Receive guidance on creating the perfect blend and strategy |
Introducing the Barista Distributor Program
For businesses or individuals interested in growing their income, Blendly’s Barista Distributor Program offers an excellent opportunity to not only enjoy high-quality coffee but also generate revenue by selling it. Here are key talking points to discuss:
- Revenue Sharing: The Barista Distributor Program allows you to earn a commission by selling Blendly’s coffee blends to your customers. You can create your own signature blend and promote it through the Blendly platform. Learn more about the Barista Distributor Program here.
- Build Your Own Business: As a distributor, you can build your own coffee business, tapping into Blendly’s resources to grow your customer base and income. Whether you own a cafe or work as a freelance barista, Blendly gives you the tools to turn coffee sales into a profitable venture. Explore how to become a Barista Distributor here.
- Brand Ownership: By crafting your own blend and selling it through Blendly’s platform, you can establish your brand as an expert in coffee. Your customers can purchase your blend directly online, giving you an additional revenue stream.
How to Position Blendly’s Features Against Competitors
When handling the objection of a free sample, it’s essential to differentiate Blendly from other coffee suppliers and roasters. Here’s how Blendly’s system stands out:
- Customizable Blends: Unlike traditional suppliers, Blendly allows you to create and personalize your blend with beans from around the world. This flexibility gives you full control over your coffee offerings.
- Predictive Ordering: You’ll never run out of stock. Blendly’s predictive ordering system ensures that your inventory is managed efficiently and that coffee is always available.
- Revenue Generation: Blendly’s barista program allows you to sell your custom blend and earn revenue, making it more than just a coffee supplier—Blendly helps grow your business.
- Sustainability: Blendly’s low-carbon supply chain is an eco-friendly option that reduces waste and appeals to customers who value sustainability.
Handling Free Sample Objections: Key Script Points
Here’s a sample script to help you guide the conversation when customers request a free sample:
- Customer: “I’d like a free sample to try your coffee.”
- Telesales Agent: “I’d love to help you explore our coffee! Before we send out a sample, I’d like to learn more about your current coffee needs and how Blendly can best serve you. Can you tell me what coffee blend you’re currently using and if you’re renting or purchasing your coffee machines?”
- Customer: [Provides information about their current supplier, machine rentals, etc.]
- Telesales Agent: “That’s great to know! Did you know that with Blendly, you can create your own signature blend using our global inventory of beans? You can even sell your custom blend directly to your customers through our online platform, giving you an additional revenue stream. Plus, our predictive ordering ensures you’ll never run out of coffee stock. How does that sound compared to your current setup?” we can do that for the same price as your current blend in most cases – however over time once we understand your volumes we can save you money as well as help build your income
Conclusion
Handling free sample requests is not just about sending out a product—it’s about starting a conversation and understanding the customer’s needs. By gathering information about their current suppliers and positioning Blendly’s unique features and benefits, you can effectively handle objections and showcase how Blendly is a superior option. Use the tools and resources available through Blendly to demonstrate the value we bring, not just in coffee quality but in helping businesses grow and succeed.
But operators are also looking at the bigger picture the Low Carbon Economy and associated government policy having a bigger effect. With the global conversation moving away from the advantages of globalisation to the advantages of a more decentralised world, built around the butcher baker and the candlestick-maker, as an idea that all our goods and services are going to be local 
outlined in 2016 by 
In recent years, the global conversation has been shifting from the advantages of globalization to the merits of a more decentralized world. Governments around the globe are looking inward, focusing on protectionism, job security, and the safeguarding of domestic production. High subsidies are being allocated, and growing threats to national security have prompted a reevaluation of priorities. Key areas such as energy, food, and health security are gaining prominence, along with the everyday effects on people and businesses, notably the cost of living crisis.
The platform offers a range of tools and features to help coffee roasters to create their blends, including online roasting profiles, custom labeling and packaging options, and access to a global network of coffee suppliers.
The Blendly Marketplace 
be shared and to be distributed with others for pleasure as a coffee lover or a professional coffee user. It allows you to utilise your own coffee skills and build an income from the marketplace by reselling your blends on the blendly marketplace via our online subscription services – allowing you, your family, business and coffee lovers to have access to a fresh managed independent supply chain. 
All of our account types are specific to you and your needs, based around 
Subscription reduces the cost of your coffee and you can upgrade the account to reduce the cost of your coffee. Subscription costs are credited as Coffee Credits to your account every month. Coffee credits were developed to allow the coffee blending experience to be transmitted digitally and allow you to create prepaid vouchers. For affiliates and coffee blenders, they allow you to add other products and services and create product bundles that can be transmitted in many different ways.
The 
developed a Coffee blend that allows its customers to better understand what goes into their everyday cup of coffee 
much smaller scale
Blendly allows your coffee blends to be developed, shared and redistributed across multiple sales channels giving your brand and its values a wider audience. Blendly also enables your brand to have automation support and management as your coffee reputation grows.
Creating a great community around Great Coffee. The Bull Dog Frog Established by Perthshire duo Jessica Meehan and Graham Dunbar, 
to go-to for community interaction and good coffee is increasingly important to consumers. The Bull Dog Frog is focused on family , and great coffee
and manage our own network of coffee drinkers
Here at Blendly, you can make the world a better place and purchase blends that were developed by your baristas in your Favorite Coffee Shops.
We support your choice Blendly is a one-stop, online coffee roasting and blending service created for Baristas but now available to coffee lovers with no professional experience. Creating something unique for people to enjoy is at the heart of Blendly. We want to give you the tools to create blends that are synonymous with you.
to give you tools to create blends that are synonymous with you.
can take years to acquire and are founded on an understanding of how the factors such as soil type, climate and altitude contribute to the unique qualities of the bean and applying this knowledge to produce consistent cup profile through practice, trial and error. If you’ve never blended before, don’t be daunted, there is plenty of help out there for you.
(Coffee Tasting and Profiling System), where you’ll find a description of the bean, cupping notes and taste profiles. Armed with this knowledge, you can create your own 
platform, you’ll be given a link to your unique coffee blend that you can share with friends, family, and colleagues for them to enjoy. Do ask them for feedback and please do share it with us on our 
